Don MacPherson Presents on Employee Engagement at the Minnesota College and University Professional Association’s 2009 Spring Conference

Minneapolis, MN, April 23, 2009 - Modern Survey President Don MacPherson was one of three speakers invited to present to the MnCUPA 2009 Spring Conference themed, “Beyond the Storm: HR strategies to navigate the current economic downturn.” The conference was held at the College of St. Scholastica in Duluth, MN, on Tuesday, April 21, 2009.

Presenting on the topic of employee engagement, MacPherson delivered an educational look at what employee engagement is, how it benefits  organizations, what can be done to assess employee engagement levels, and how employee engagement can be leveraged to impact an organization’s bottom line.

In keeping with the conference’s theme, MacPherson also discussed current employee engagement statistics for the U.S. workforce, what the trends mean, how the economic climate is impacting engagement, and what engagement concerns may arise as economic recovery unfolds.

“I’m grateful for the opportunity to present on this most important topic,” said MacPherson. “I’ve found the more people learn about employee engagement, the more they realize how absolutely critical it is to an organization’s success.”

About Modern Survey

In less than a decade, Modern Survey has established itself as a leader in the online survey industry, providing a robust suite of proprietary technologies combined with an array of consultative services that help our clients manage talent throughout the employee life cycle, measure and evaluate customer satisfaction and gain insight into changing markets. Modern Survey products and services have spanned 100 countries on six continents in over 30 languages. Each year, Modern Survey receives over one million web survey responses and generates tens of thousands of advanced reports. Through direct and partner channels, Modern Survey’s tools and services have reached more than 500 companies, over 80 of which are among the Fortune 500.

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Media Contact:
Jennifer Halstead, Marketing Manager
Modern Survey
jhalstead@modernsurvey.com
612/746.3917